CNN Hits New Ratings Low – 181,000 Viewers









When you think “Ted Turner,” think “no audience.” The World Wide Web has wiped out his experiment in independent news.

For comparison, Pat Robertson’s daily cable show, The 700 Club, has about a million viewers. Jon Stewart’s Daily Show has over two million.

How does this outfit survive on ad revenues? Why do sponsors pay for 181,000 people?


CNN has no audience. It is liberal, and it has no audience.

Why should anyone believe that CNN represents a mass movement?

It is nice to know that Turner can see the futility of his major effort. He deserves no less.


Monday’s 9pmET timeslot on CNN drew 181,000 total viewers, the lowest for the time period since at least Oct. 1, 1991, as far back as Nielsen electronic records go. Anderson Cooper anchored a second live hour of AC360 at 9pm. It was also the lowest rated hour of CNN’s entire day. Cooper finished fourth in the hour behind Megyn Kelly on Fox News, Rachel Maddow on MSNBC and Dr. Drew Pinsky on HLN, in both total viewers and the demo.

CNN’s 9pmET hour was the longtime home of Larry King and, until earlier this year, Piers Morgan. Most nights, CNN’s new non-fiction shows from Lisa Ling, Mike Rowe and John Walsh fill the timeslot. But Mondays have included a second live hour of Cooper.

Media Bistro

One comment

  • Teddy must be feeling the “pinch” – -within the past week, he has removed CNN from the “dish network”!! With any luck, perhaps he’ll be off the air entirely very soon!

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